Bravo is set to revive Football Italia after poaching the rights to Italian Serie A League football from British Eurosport.
The Flextech-owned broadcaster has teamed up with Irish broadcaster Setanta for a two-year deal, which will give Bravo the rights to screen the key matches on Sunday nights from 28 August.
It will also show a recorded mid-week match, an hour-long highlights programme and a weekly magazine show.
Setanta, which brokered the estimated £1m deal with rights holder Sport 5, will air the remaining games live on Setanta Sports 1 and 2 and on Setanta Ireland.
Bravo has commissioned All3Media-owned producer North One to produce its footage, which will be anchored by veteran Serie A presenter James Richardson, who moves over from British Eurosport.
Richardson and North One head Neil Duncanson have a long history with Serie A. North One, formerly Chrysalis TV, produced Channel 4's Gazzetta Football Italia coverage back in the 1990s, which Richardson anchored.
Duncanson said the shows would be similar to C4's classic magazine-style show, which was feted for making the often confusing world of Italian football relevant to British football fans.
North One entertainment editor Carri Rosen will series edit, while Don Terretta, who also worked on the original C4 series, is executive producer. North One is also in talks with Setanta about pooling resources such as commentators and other costs.